Social media is a great platform for businesses to interact with their audience. Also, it's an effective way for hotel agencies to promote their business by creating an online presence on social media. In fact, most travellers use social media to share their experiences and the thrills of the trip like live dealer online casino fun. Are you one of them?
This gives hotel owners an advantage to showcase their property and attract more guests. BYO India displays thousands of hotels with guaranteed best prices and reviews. So, here are some of the tips on how to build a social media campaign and promote your hotel using various social media platforms.
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Create an impressive business profile on Facebook and Run ads
Asa hotel owner, before implementing any social media marketing strategy, you need to know about your target audience. And, when it comes to social media platforms like Facebook, you have enormous opportunities to grow your business.
That what makes Facebook a guaranteed social media marketing approach for most hotels.
Make sure to create a compelling property business profile and add all the essential details to it. Many hoteliers tend to neglect this feature, but in reality, it can create a significant impact on your Facebook followers.
Also, it's a great medium for sharing your content, be it through short videos or live interaction. For more engagement, try to encourage your guests to use location tags or check-ins on their photos and videos. In return, offer some rewards or gift vouchers.
Try using the upcoming trend of reels on Instagram
Instagramreels is another social media sensation with numerous live videos, stories, and advertisements.
Similar to Facebook, make sure to create your hotel's Instagram business profile with all the essential data.
As the platform is all about pictures and videos, consider posing high-quality and appealing videos of your hotel ambiance, amenities, and services. Also, do not forget to add relevant hashtags to it.
To boost engagement, interact with the audience through live videos and stories. Consistently, keep adding the ongoing deals and discount offers, incoming events, a sneak peek into hotel scenes on the stories. Also, use your innovative skills and create some unique hashtags for your hotel brand.
Last but not the least, share your reels as much as you can in order to reach the wider Instagram community.
Keep posting on linked In
Just like Facebook and Instagram, LinkedIn is another most popular social media platform. However, in order to engage more audience, create a business profile with a proper designation( as an owner, CEO, etc). Add all the hotel details and let the audience know everything. Also, in the end, add your hotel contact details and a link to your website.
After profile set up, the next very important step is to know how to post on LinkedIn. Consider sharing posts about your hotel amenities, a short virtual tour, upcoming deals, and offers, etc. The LinkedIn audience is quite different, as they try to engage with profitable and relatable posts. Also, for better engagement, you can add 3-4 hashtags along with your post.
The opportunities are endless only if you how to execute them with proper planning. Keep experimenting with new ideas and take your business to the top.
So, here is the wrap-up
Social media marketing has become an important business aspect, especially for hotel owners. BYO India hotel agencies are doing a great job in it. The above strategies will surely help you boost your social media marketing skills in a much better way. Kick start your business ideas on social media and generate more revenue in no time.